Soft Lures

Mustad Mini Inkvader Double Assist 30 Grams PRODUCT DESCRIPTION The double assist rigged 4-inch Mini Ink Vader Jig offers anglers more options for...

Mustad Mini Inkvader Double Assist 20 Grams PRODUCT DESCRIPTION The double assist rigged 4-inch Mini Ink Vader Jig offers anglers more options for...

Mustad Mini Inkvader Tenya 20 Grams PRODUCT DESCRIPTION Following up the popular Ink Vader Octopus Live Jig launched in 2019 are the 4 Inch Mini ...

Livetarget Pinfish (Swimbait) PRODUCT DESCRIPTION  Fish the LIVETARGET Pinfish Swimbait near pilings, rocks, mangroves, docks, grass fla...

Livetarget Atlantic Mackerel Swimbait PRODUCT DESCRIPTION The LIVETARGET Atlantic Mackerel Swimbait combines precise anatomical features and colou...

PRODUCT DESCRIPTION The VERTREX MAX soft vibe is all about maximum vibration and maximum depth. It has a lifelike action that sinks level and str...

MUSTAD MINI INKVADER TENYA 30 GRAMS PRODUCT DESCRIPTION Following up the popular Ink Vader Octopus Live Jig launched in 2019 are the 4 Inch Mini I...

Mustad Inkvader kit W/ Tablets - 60 Grams PRODUCT DESCRIPTION Mustad Best Seller of 2020. The Mustad Ink Vader is a revolutionary TPE octopus so...

  Storm Original ThunderSticks Deep Lures Storm Original Deep ThunderSticks are a true classic lure, used by anglers around the world. These bait...

Product Description The 2018 EZ-Q Dartmaster model, is the advancement of the classic Egi "Ez-Q Series" which features the Patapata feet technol...

Biscay minnow Lure 12 cm The long-casting Biscay Minnow imitates a small fish and its swimming movements mean that the big fish-eaters along the ...

Biscay minnow Lure 9 cm The long-casting Biscay Minnow imitates a small fish and its swimming movements mean that the big fish-eaters along the w...

Biscay minnow Lure 9 cm The long-casting Biscay Minnow imitates a small fish and its swimming movements mean that the big fish-eaters along the w...

Storm Giant Jigging Shad Jig it deep and jig it hard; the Biscay Giant Jigging Shad is built to fish in very deep water with an array of method...

360GT Coastal Biscay Coast Shad The Storm 360GT Biscay Coast Shad – 9cm has an articulated body and head which allows it to swim with an enhance...

Mustad Wingman Jig 250g The new Wingman Slow Fall Jig offers multiple presentation possibilities depending on where blades or assist rigs are at...

Mustad Wingman Jig 200g The new Wingman Slow Fall Jig offers multiple presentation possibilities depending on where blades or assist rigs are at...

Mustad Wingman Jig 80g The new Wingman Slow Fall Jig offers multiple presentation possibilities depending on where blades or assist rigs are att...

Mustad Wingman Jig 150g The new Wingman Slow Fall Jig offers multiple presentation possibilities depending on where blades or assist rigs are at...

Mustad Wingman Jig The new Wingman Slow Fall Jig offers multiple presentation possibilities depending on where blades or assist rigs are attache...

Mustad Inkvader kit W/ Tablets - 200 Grams PRODUCT DESCRIPTION Mustad Best Seller of 2020. The Mustad Ink Vader is a revolutionary TPE octopus ...

Mustad Inkvader kit W/ Tablets - 280 Grams PRODUCT DESCRIPTION Mustad Best Seller of 2020. The Mustad Ink Vader is a revolutionary TPE octopus ...

Mustad Inkvader kit W/ Tablets - 260 Grams PRODUCT DESCRIPTION Mustad Best Seller of 2020. The Mustad Ink Vader is a revolutionary TPE octopus ...

Mustad Inkvader kit W/ Tablets - 150 Grams PRODUCT DESCRIPTION Mustad Best Seller of 2020. The Mustad Ink Vader is a revolutionary TPE octopus ...

Livetarget Rainbow Smelt Jerk Bait  PRODUCT DESCRIPTION Rainbow Smelt are common forage to Northern game fish such as Walleye, Salmon, Trout, and ...

Storm X-Soft Vib 9cm SX-Soft VIB is a molded soft polymer vibration lure designed to be fished at multiple depths. Built for big fish, the VIB f...

Livetarget Crawfish Hollow Body Jig 2" | 3/4 oz PRODUCT DESCRIPTION  Form meets function in the LIVETARGET Hollow Body Craw. By strategically ali...

Livetarget Hollow Body Frog Top Water Lure  2 5/8" -3/4 oz PRODUCT DESCRIPTION  The Hollow Body Frog has all the attributes to catch big fish; a...

Livetarget Golden Shiner (Swimbait) | 6-1/2'' | 2-1/2 oz PRODUCT DESCRIPTION. From shallow pencil reeds and eelgrass to deeper hydrilla lines, the...

Livetarget Golden Shiner (Swimbait) | 5-1/2'' | 1-3/4 oz PRODUCT DESCRIPTION. From shallow pencil reeds and eelgrass to deeper hydrilla lines, the...

Live Target ICT Topwater Freestyle Frog Product Description  LIVETARGET's patent pending Injected Core Technology (ICT) creates an extremely vers...

Livetarget Crawfish Hollow Body Jig 1 1/2" - 0.375oz PRODUCT DESCRIPTION  Form meets function in the LIVETARGET Hollow Body Craw. By strategicall...

Livetarget Hollow Body Frog PRODUCT DESCRIPTION  The Hollow Body Frog has all the attributes to catch big fish; anatomy, detailed color and effo...

Livetarget Hollow Body Frog PRODUCT DESCRIPTION  The Hollow Body Frog has all the attributes to catch big fish; anatomy, detailed color and effo...

Livetarget Rainbow Smelt Jerk Bait  PRODUCT DESCRIPTION Rainbow Smelt are common forage to Northern game fish such as Walleye, Salmon, Trout, and ...

Livetarget Mullet (Hollow Body) | 4 1/2'' - 1/2 oz PRODUCT DESCRIPTION  The LIVETARGET Hollow Body Mullet features a realistic profile and life-li...

Storm 360GT Biscay minnow Lure 14 cm Storm 360 GT Coastal Biscay Minnow id designed for long distance launch, the shad Storm Coastal Biscay 360G...

Product Description Long Casting Distance + Darting Action = Appealing is greatly enhanced!!Add weight & buoyancy that enhance casting dista...

Product Description The 2018 EZ-Q Dartmaster model, is the advancement of the classic Egi "Ez-Q Series" which features the Patapata feet technol...

Product Description The 2018 EZ-Q Dartmaster model, is the advancement of the classic Egi "Ez-Q Series" which features the Patapata feet technol...

Livetarget Shad Soft Jerkbait 3 1/2" PRODUCT DESCRIPTION Created using patent-pending Injected Core Technology (ICT), this extremely life-like so...

Livetarget Sardine (Swimbait) PRODUCT DESCRIPTION The new Sardine Swimbait will be a must for every saltwater angler. The profile is an exact matc...

Livetarget Mullet (Swimbait) PRODUCT DESCRIPTION  The Mullet Swimbait is perfect for exciting in-shore action. This soft plastic l...

Livetarget Mullet (Hollow Body) PRODUCT DESCRIPTION  The LIVETARGET Hollow Body Mullet features a realistic profile and life-like color patterns. ...

Livetarget Minnow Soft Jerkbait - 5 1/4" PRODUCT DESCRIPTION By replicating an injured Minnow, Shiner, or Herring, in both appearance and action...

Livetarget Minnow Soft Jerkbait - 3 3/4" PRODUCT DESCRIPTION By replicating an injured Minnow, Shiner, or Herring, in both appearance and action...

Livetarget Menhaden (Swimbait) PRODUCT DESCRIPTION Call it what you want: Menhaden, Pogy or Bunker, the LIVETARGET Menhaden Swimbait represents o...

Livetarget Blueback Herring Swimbait | 6 1/2'' - 2oz PRODUCT DESCRIPTION  Blueback lakes are notoriously challenging to catch fickle Bass and Str...