New Products

Rapala Lure Camo Cap Classic Lure Camo cap with  Rapala® logo and black/grey printed lures for a perfect camo. A mesh back keeps you cool on those...

Rapala Gear Belt Fighting Pad This fighting pad is specifically designed to fit the Rapala gear belt but will also fit other belts. Technical s...

Rapala Baseball Camo Caps Classic trucker cap with  Rapala® Splash logo. A mesh back keeps you cool on those hot days. Pre-curved visor holds its ...

Rapala Work Mesh Caps Classic trucker cap with  Rapala® Splash logo. A mesh back keeps you cool on those hot days. Pre-curved visor holds its shap...

Rapala Work Mesh Caps Classic trucker cap with  Rapala® Splash logo. A mesh back keeps you cool on those hot days. Pre-curved visor holds its shap...

Rapala Work Mesh Caps Classic trucker cap with  Rapala® Splash logo. A mesh back keeps you cool on those hot days. Pre-curved visor holds its shap...

Rapala ProWear Index Glove (right)  The Rapala ProWear Index gloves protect the index finger for long distance power casts with heavy weights. Glo...

Rapala Original Giant Lure 6 Feet If you really want to get the fish tales going, opt for the 6 foot giant lure. This whopper features the Rapala...

Duel Hardcore Bullet Dive 140mm Floating Lure PRODUCT DESCRIPTION You can capture a wider area than anyone else with its explosive casting dista...

Shimano Ocea F Series  Fluorocarbon Leader Line Ocea fluorocarbon has been long standing as one of the highest quality Japanese made fluorocarbons...

Duel Hardcore Heavy Shot 125mm Sinking Lure PRODUCT DESCRIPTION We are dedicated to select high quality Lures products which will make your acti...

Williamson Herring Jig. Wide body profile, fast diving jig. Flat and slightly curved profile creates a fluttering action on the drop or retrieve •...

Williamson Herring Jig A jig with a wide and plunging profile, flat and slightly convex: the “Herring” swims while fluttering, on the descent or o...

Williamson Herring Jig A jig with a wide and plunging profile, flat and slightly convex: the “Herring” swims while fluttering, on the descent or o...

Williamson Herring Jig Wide body profile, fast diving jig. Flat and slightly curved profile creates a fluttering action on the drop or retrieve • ...

Williamson Herring Jig Wide body profile, fast diving jig. Flat and slightly curved profile creates a fluttering action on the drop or retrieve • ...

Duel Hardcore Waterdrive Sinking Lure 150mm Product Description Slow-sinking design with a low center of gravity provides stable action without bre...

Williamson Herring Jig A jig with a wide and plunging profile, flat and slightly convex: the “Herring” swims while fluttering, on the descent or o...

Yo-Zuri Topknot Leader Yo-Zuri Topknot Fluorocarbon Leader material is the newest product from Yo-Zuri. The TopKnot Leader—Pink—is Abrasion Resi...

Yo-zuri Crystal 3D Minnow Sinking 110mm The Crystal 3D Minnow™ Family has a lure for all applications. This is the next generation of your father'...

C195 [HP] Trolling Jig With Stainless Hook  The Yo-zuri trolling jig is a lure that is made by setting tension on a crescent-shaped curved plastic...

C196 [HP] Trolling Jig With Stainless Hook  The Yo-zuri trolling jig is a lure that is made by setting tension on a crescent-shaped curved plastic...

C941 [HP] Trolling Jig With Stainless Hook  The Yo-zuri trolling jig is a lure that is made by setting tension on a crescent-shaped curved plastic...

C938 [HP] Trolling Jig With Stainless Hook  The Yo-zuri trolling jig is a lure that is made by setting tension on a crescent-shaped curved plastic...