New Products

The most popular size pliers, these curved nose models help get at hard to reach hooks. Nickel plated carbon steel they include split sh...

Rapala RCD Mitten Forceps have a unique design that makes them easier to use when wearing gloves or mittens. The lack of traditional finger holes...

This one-handed, stainless steel, spring-operated hook remover gives maximum hold on hooks when removing them from fish. Hook-centering groove e...

It’s not easy to decide what feature you will like the best with this new scale. The reverse image LCD illuminated screen makes reading the light...

Breaking new ground, these pliers utilize an ingenious patent pending “Mag-Spring” system that keeps pliers open and ready. No more fum...

A favorite in fish camps around the world, The Soft Grip combines the legendary Rapala flexible blade with a non-slip, soft grip handle resulting i...

These comfortable gloves are excellent for non-slip fish control. Durable latex coating provides protection from teeth, gill plates and dorsal fi...

The Mini Digital Scale measures up to 50 lbs, with precision accuracy. Pocket size features digital display, tare weight, 4 minute shutoff feature ...

Handy hip pack for quick trips and when not too much tackle is needed.Easy-access main compartment has internal pockets and accommodates two 3500-s...

Make fast work of landing and releasing your catch without harm to you or the fish. Securely hold fish with one-hand. Quick release mech...

Easy to use professional fish holder, save the fish and fisherman from any damage. Comfort handle. Flat head design. Curved arm. Firm g...

These knives feature a super-sharp, super-tough ceramic blade. 2X sharper and 15X edge retainment compared to steel. That all translates to, you ne...

White "Comfort-Grip" handle, favored by anglers in southern states, resists both heat and fatigue. Super sharp, tapered stainless steel blade is st...

YO-ZURI SUPER BRAID FEATURES Super Strong. Super Durable. Maximum Abrasion Resistance. Easy Handling. Extremely Low Stretch. PRODUCT DESCRIPTION...

Traditional scissors just don’t cut it when you are using superlines. These excel at cutting and trimming micro super lines, as well as al...

Contoured hard plastic handle with textured finish for sure grip and substantial finger guard to protect against slips. Six-inch, stainless steel ...

Strip old line off of your reel with ease. Dual-directional motor for comfortable left- and right-hand use. Line removal rate is 2 meters/second. O...

Compact & accurate with large digital display, tare weight, lighted display sum total memory in a water resistant design. Has memory to track w...

White "Comfort-Grip" handle, favored by anglers in southern states, resists both heat and fatigue. Super sharp, tapered stainless steel blade is s...

Folds for convenience with easy release lock-back design. Perfect size for a large variety of cutting tasks. Perfect balance, comfortable grip, su...

Waterproof Rapala Lure Camo-printed fabric with molded, waterproof EVA bottom and lid to keep water out. Accommodates seven 3700-size tackle boxes ...

One tool for a multitude of cutting tasks. Shears are great for heavy leverage lopping to fine detail trimming. Includes straight knife and serrate...

Heavy Duty Wire/Line cutter. A trusting cutter that is built to perform. Constructed with stainless steel, the cutters are then coated with black t...

Daiwa Grandwave Knuckle for slow jiggingHolographic finish that reflects more light, making them irresistible to fishes.Quick fall performance wit...

Daiwa Grandwave Knuckle for slow jiggingHolographic finish that reflects more light, making them irresistible to fishes.Quick fall performance wit...

Daiwa Grandwave Knuckle for slow jiggingHolographic finish that reflects more light, making them irresistible to fishes.Quick fall performance wit...

Daiwa Grandwave Knuckle for slow jiggingHolographic finish that reflects more light, making them irresistible to fishes.Quick fall performance wit...

Daiwa Grandwave Knuckle for slow jiggingHolographic finish that reflects more light, making them irresistible to fishes.Quick fall performance wit...

Mustad 92553NP-BN Beak Bait Hooks: Opti-Angle Needle Point Chemically sharpened Nor-Tempered Forged Reversed Extra Strong Turned up tapered eye

Daiwa Grandwave Knuckle for slow jiggingHolographic finish that reflects more light, making them irresistible to fishes.Quick fall performance wit...

High-reflection design with 5 asymmetric planes.Widely appealing with retrieve, lift & fall. Its fish collecting power is also effective in qua...

THE MEZASHI CASTING JIGS FROM MUSTAD ARE DESIGNED TO GIVE ANGLERS LIGHTWEIGHT CASTING OPTIONS FOR INSHORE WORK.SPECIES SUCH AS SNAPPER, TAILOR, SAL...

THE MEZASHI CASTING JIGS FROM MUSTAD ARE DESIGNED TO GIVE ANGLERS LIGHTWEIGHT CASTING OPTIONS FOR INSHORE WORK.SPECIES SUCH AS SNAPPER, TAILOR, SAL...

THE MEZASHI CASTING JIGS FROM MUSTAD ARE DESIGNED TO GIVE ANGLERS LIGHTWEIGHT CASTING OPTIONS FOR INSHORE WORK.SPECIES SUCH AS SNAPPER, TAILOR, SAL...

THE MEZASHI CASTING JIGS FROM MUSTAD ARE DESIGNED TO GIVE ANGLERS LIGHTWEIGHT CASTING OPTIONS FOR INSHORE WORK.SPECIES SUCH AS SNAPPER, TAILOR, SAL...

Mustad Mini Inkvader Double Assist 30 Grams PRODUCT DESCRIPTION The double assist rigged 4-inch Mini Ink Vader Jig offers anglers more options for...

The ST series reels are designed to perfectly suit to the anglers searching durablealuminum housing and multi-disk drag system at an affordable pri...

Alumite finished body – Great corrosion-resistance by adopting of non-painted black alumite finished body. Forging spool – Great corrosion-resistan...

High gear model3000-C high gear model that supports a wide range of fishing aimed at medium-sized fish . The 3000th compact body model has more win...

Daiwa Aggrest LT Spinning Fishing ReelsThe Daiwa AGGREST LT Spinning Reel is the latest manifestation in Daiwa’s storied LT line. The redesigned r...

The 85, 100, 120, 140, 145, 165 & 200  floating DTX models feature a different bib shape and wider body than sinking DTX models. These sizes a...

With a design that replicates slender-bodied baitfish profiles like pilchards, mullet and sardines, the Riptide body shape is highly effective on ...

YO-ZURI DIVING BOARD K-TYPE WITH THREAD PRODUCT DESCRIPTION The Yo-Zuri diving board k type is designed to be used while on the troll in a variet...

Mustad Jig Pouch - Large Keep your boat and home organized with the Mustad Dry Jig Pouch. This pouch has many pockets for lures and jigs, incl...

Keeping organized in the boat and at home is all part of the fun. The waterproof Mustad Jig Pouch features many pockets for lures and jigs constru...

Over the past few years Daiwa’s brightly coloured Aird reels have built an enviable reputation not only on value but incredible performance. The ne...

Rapala Floating Magnum Lure 14cm Floating Magnum® is the perfect choice for catching virtually anysaltwater species as well as freshwater species ...