New Products

Hydro Popper (F) Lure 90mm Yo-Zuri is proud to announce the introduction of the new and improved Hydro Popper. This compact topwater Popper feat...

Hydro Popper (F) Lure 120mm Yo-Zuri is proud to announce the introduction of the new and improved Hydro Popper. This compact topwater Popper fea...

Product Description The STREAKER JIG was designed for deeper water and to sink quickly and get worked at a medium to fast retrieve speed. The erra...

PRODUCT DESCRIPTION The unique shape and original design of the RIDGEBACK LONG CAST creates an exciting new casting metal action. The angled head ...

TLD B Stand Up  Fishing  Rod 1.65M (80Lb) The TLD Stand-Up is a mid-priced fishing rod ideal for catching large pelagic fish like tuna and sharks....

TLD B Stand Up  Fishing  Rod 1.65M (50Lb) The TLD Stand-Up is a mid-priced fishing rod ideal for catching large pelagic fish like tuna and sharks....

TLD B Stand Up  Fishing  Rod 1.65M The TLD Stand-Up is a mid-priced fishing rod ideal for catching large pelagic fish like tuna and sharks. It com...

Ultegra 4000XSD Surfcasting Reel         Product description The Ultegra XR XSD is a top model in Shimano's popular Ultegra Big Pit/Surfcasting re...

Twin Power  5000XG FE Reel         Product description The Shimano Twin Power FE continues to expand the possibilities of spinning reels and has a...

Twin Power  4000XG FE Reel         Product description The Shimano Twin Power FE continues to expand the possibilities of spinning reels and has a...

Twin Power  4000XG FE Reel         Product description The Shimano Twin Power FE continues to expand the possibilities of spinning reels and has a...

Twinpower  2500 FE Reel         Product description The Shimano Twin Power FE continues to expand the possibilities of spinning reels and has achi...

Sedona 3000 HG FJ Spinning Reel Product Description Shimano's state-of-the-art HAGANE Gear technology lies at the heart of the redesigned Sedona F...

Sedona 6000 FI Spinning Reel Product Description The beautifully designed Sedona FI is the lowest cost Shimano front drag reel with Hagane gears. ...

Sedona 2500 HG FJ Spinning Reel Product Description Shimano's state-of-the-art HAGANE Gear technology lies at the heart of the redesigned Sedona F...

Sedona 1000 FI Spinning Reel Product Description Shimano's state-of-the-art HAGANE Gear technology lies at the heart of the redesigned Sedona FJ s...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...

  PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action ...

Product Description The RIPTIDE 200mm Slow Sink stickbait is a top-tier sub-surface lure designed specifically for targeting powerful species suc...

Madmacs 160 High Speed Lure Product Description The MADMACS 6" is a sinking super high speed trolling minnow capable of being trolled at speeds o...

3D Inshore Surface Minnow (F) 90mm The 3D Inshore Surface Minnow is a fast-starting lure designed for shallow water fishing in grass flats and o...

3DB Inshore Pencil Popper (F) 135mm The Yo-Zuri 3DB Pencil Popper features the patented 3D Internal Prism that reflects light in all directions....

Long Waver 500g Product Description. Long sardine webber that is easy to handle in any situation or target fish. The omission at the time of jer...

Long Waver 400g Product Description. Long sardine webber that is easy to handle in any situation or target fish. The omission at the time of jer...

Reel Case and Spare Spools The PENN Reel case is made of extra strong 600D fabric with PVC coating for extra durability and protection...

Gimbal Belt The Penn Gimbal Belt is a valuable tool for fishermen who struggle with blue water monsters. It provides support and leverage...

Neoprene Spinning Reel Cover Protect your investment with PENN Neoprene Reel Covers. Made from a durable 5mm neoprene material with triple s...

Precision Reel Oil Using a proprietary technology and formula acquired in 2011, PENN oil, grease and cleaner are built to lubricate and prev...

Neoprene Spinning Reel Cover Protect your investment with PENN Neoprene Reel Covers. Made from a durable 5mm neoprene material with triple s...

Reel Oil and Grease Angler Pack Using a proprietary technology and formula that we acquired in 2011, PENN oil and grease are built to lubric...

      Mustad Baitcaster Rod Sock - BlueKeep your rods protected in storage and on the run. The protective mesh is perfect for use on and off the wa...

Rod and Reel Cleaner Using a proprietary technology and formula acquired in 2011, PENN oil, grease and cleaner are built to lubricate and preve...

      Mustad Baitcaster Rod Sock - BlueKeep your rods protected in storage and on the run. The protective mesh is perfect for use on and off the wa...

Wrath™ Spinning Rod 10FT (20-80g) The Penn Wrath Spin 10ft 20-80g is a versatile spinning rod with exceptional sensitivity, responsiveness, and...

Shimano Vanford 1000F Spinning Reel Product Description The Vanford is a spinning reel that tests the limits of technology and engineering. It fea...

Tiagra Ultra 20-30 Single Unibutt Standup Rod The ultra thin, strong and lightweight Shimano Tiagra Ultra A Standup rods are built with a carbon f...

Long Waver 350g Product Description. Long sardine webber that is easy to handle in any situation or target fish. The omission at the time of jer...

PENN Wrath 10ft 10' 20-80g Spinning Rod he PENN Wrath Spinning rods are very sensitive and responsive spinning rods that feature EVA grips for com...

Tiagra Hyper Troll IGFA Line -1000m Tiagra Hyper is a premium IGFA-rated game fishing mono with high abrasion resistance and optimal stretch. Avail...

Ocea Pebble Light Jig 80g Product Description. A slender jig that shows a slow fall and makes the fish bite without any discomfort. The PEBBLE L...

Ocea Pebble Light Jig 60g Product Description. A slender jig that shows a slow fall and makes the fish bite without any discomfort. The PEBBLE L...

Ocea Pebble Light Jig 40g Product Description. A slender jig that shows a slow fall and makes the fish bite without any discomfort. The PEBBLE L...

Coltsniper Aomono Catcher Metal Jig 35g. Product Description. The bait body design adopts the COLTSNIPER which has a good record in various plac...