Hard Lures

Product Description The next generation of X-Rap for use in offshore, inshore and freshwater fishing. The same hard-cutting, aggressive action...

Madscad Sinking Lure - 4.5" Product Description Built with a HD ABS plastic for ultimate strength and featuring the Gorilla Through Wire system on...

The unique shape and original design of the RIDGEBACK JIG create an exciting new jig action. It can be worked as a slow pitch jig with a flick of ...

The Pat. Pending SLIPSTREAM 200 Flying Fish is a revolutionary heavy-duty Hybrid lure that has been designed to perfectly mimic a flying fish in bo...

Nomad Design Maverick 68 Floating Lure  FEATURES: HD ABS System, an extra strong white plastic for overall strength and durability HD Foam Syste...

Daiwa Grandwave Knuckle for slow jiggingHolographic finish that reflects more light, making them irresistible to fishes.Quick fall performance wit...

Coltsniper Wonderfall Jig 30g The Shimano Coltsniper Wonderfall Jig is a keel weighted jig that's designed to fall and flutter through the water c...

Storm Gx Trick Metal 8g The Gomoku Trick Metal is a highly versatile jigging lure that features a wide tail kicking action. The asymmetric body d...

Product Description Swimming just below the surface, Walk-The-Dog anglers can use this incredibly effective technique anytime, anywhere. Chop, win...

Product Description The world’s number one saltwater hardbodied lure and No. 1 choice for open water trolling. Controlled sinking rate is perf...

Product Description The X-Rap® Magnum Xplode can withstand the most vicious of strikes because of its thick-walled body. This topwater lure featur...

Product Description The X-Rap is "all about the action" and it triggers strikes. It has the three-dimensional shape of a minnow and is available i...

Product Description The X-Rap is "all about the action" and it triggers strikes. It has the three-dimensional shape of a minnow and is available i...

The Shimano Exsence Blast Shad wobbler is a minnow-class lure that has a voluminous thick body to attract large fish. It is floating, and its depth...

With a design that replicates slender-bodied baitfish profiles like pilchards, mullet and sardines, the Riptide body shape is highly effective on ...

Designed to be the ultimate popper, the Chug Norris represents maximum action for minimum effort when popping offshore or inshore, combined with a...

Nomad Design Chug Norris 50 Popper 50mm The CHUG NORRIS 50mm packs a big pop for its size. It can be worked fast, slow or twitched to get the desi...

There are things in your life that you wonder how you got along without them and now that you have them, you can never go back. This is one of the...

Daiwa Grandwave Knuckle for slow jiggingHolographic finish that reflects more light, making them irresistible to fishes.Quick fall performance wit...

THE MEZASHI CASTING JIGS FROM MUSTAD ARE DESIGNED TO GIVE ANGLERS LIGHTWEIGHT CASTING OPTIONS FOR INSHORE WORK.SPECIES SUCH AS SNAPPER, TAILOR, SAL...

Hydro Popper (F) Lure 90mm Yo-Zuri is proud to announce the introduction of the new and improved Hydro Popper. This compact topwater Popper feat...

Hydro Popper (F) Lure 120mm Yo-Zuri is proud to announce the introduction of the new and improved Hydro Popper. This compact topwater Popper fea...

3D Inshore Popper (F) 120mm The 3D Inshore Popper is a saltwater popper with excellent balance for quick starting action around cover. Designed...

DTX Minnow 220 Heavy Duty SNK Lure 220mm The DTX MINNOW 220mm Heavy Duty trolling minnow is a revolutionary product with features like the Autotun...