Hard Lures

Product Description The X-Rap® Magnum Xplode can withstand the most vicious of strikes because of its thick-walled body. This topwater lure featur...

Rapala X-Rap Haku Lures 14cm True to its name, X-Rap Haku – haku is Finnish for seek – is seeking trouble and ready to rumble with the big mamas...

Product Description The GYPSEA JIG is a classic teardrop shape ideal for all jigging styles, from fast vertical jigging through to slow pitch jigg...

PRODUCT DESCRIPTION The unique shape and original design of the RIDGEBACK LONG CAST creates an exciting new casting metal action. The angled head ...

PRODUCT DESCRIPTION The unique shape and original design of the RIDGEBACK LONG CAST creates an exciting new casting metal action. The angled head ...

PRODUCT DESCRIPTION The unique shape and original design of the RIDGEBACK LONG CAST creates an exciting new casting metal action. The angled head ...

The BUFFALO JIG is a weighted flash fall slow pitch jig. Using a long rod stroke with a flick at the end, the jig will kick out sideways and flas...

The BUFFALO JIG is a weighted flash fall slow pitch jig. Using a long rod stroke with a flick at the end, the jig will kick out sideways and flas...

PRODUCT DESCRIPTION The unique shape and original design of the RIDGEBACK LONG CAST creates an exciting new casting metal action. The angled head ...

Yo-Zuri Hydro Magnum Lures 180mm Yo-Zuri Hydro Magnum Lures are sinking lures that are deadly on wahoo and tuna when fished behind a planer or str...

Livetarget ICT Sonic Shad Blade Bait | 2 1/4'' - 1/2 oz PRODUCT DESCRIPTION  The LIVETARGET Sonic Shad mimics a young shad fluttering in distress....

Live Target Minnow Jerkbait Product Description  The LIVETARGET Minnow finesse jerkbait is a one-of-a-kind Minnow replica. The high-impact...

Live Target Minnow Jerkbait Product Description  The LIVETARGET Minnow finesse jerkbait is a one-of-a-kind Minnow replica. The high-impact...

Livetarget Rainbow Smelt Jerk Bait Shallow Dive PRODUCT DESCRIPTION Rainbow Smelt are common forage to Northern game fish such as Walleye, Salmon,...

Livetarget Rainbow Smelt Banana Bait Deep Dive PRODUCT DESCRIPTION Rainbow Smelt are common forage to Northern game fish such as Walleye, Salmon, ...

Livetarget Rainbow Smelt Banana Bait Deep Dive PRODUCT DESCRIPTION Rainbow Smelt are common forage to Northern game fish such as Walleye, Salmon,...

Livetarget Scaled Sardine (Twitchbait) | 3 1/2'' - 11/16 oz PRODUCT DESCRIPTION  The Sardine Twitchbait is the perfect match for cruising predat...

Livetarget ICT Sonic Shad Blade Bait | 2''- 3/8 oz PRODUCT DESCRIPTION  The LIVETARGET Sonic Shad mimics a young shad fluttering in distress. The ...

Product Description Koika is asymmetric in design with center balancing to create the perfect fluttering/fall action; ideal for slow-pitch fishi...

Product Description It moves up to 7 knots. The feather pattern attracts all fish: bonito, mackerel, bluefish, small dorado and tuna.Pre rigged:...

It casts like a bullet, yet is very stable on the Retrieve and easy to work Superior construction enables you to Fight the largest fish around A ...

Yo-Zuri Mag Minnow (S) 90 PRODUCT DESCRIPTION The Mag Minnow (S) looks very realistic and imitates a real fish with its appearance. The bait is...

The BUFFALO JIG is a weighted flash fall slow pitch jig. Using a long rod stroke with a flick at the end, the jig will kick out sideways and flas...

The BUFFALO JIG is a weighted flash fall slow pitch jig. Using a long rod stroke with a flick at the end, the jig will kick out sideways and flas...