Hard Lures

PRODUCT DESCRIPTION The unique shape and original design of the RIDGEBACK JIG create an exciting new jig action. It can be worked as a slow pitch...

PRODUCT DESCRIPTION The VERTREX MAX soft vibe is all about maximum vibration and maximum depth. It has a lifelike action that sinks level and s...

Maximum vibration and maximum depth is what the VERTREX MAX is all about. A unique design from Nomad Lure Designer Damon Olsen, the deep body pro...

The SLIPSTREAM 140 Flying Fish is a revolutionary heavy duty Hybrid lure that has been designed to perfectly mimic a flying fish in both appearance...

  PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action ...

Vertrex Swim – THE SOFT VIBE RE-IMAGINED The VERTREX SWIM (pat.pending) is a unique swimming soft vibration bait.It is the first lure of it’s kin...

PRODUCT DESCRIPTION The VERTREX MAX soft vibe is all about maximum vibration and maximum depth. It has a lifelike action that sinks level and s...

NOMAD DESIGN MADSCAD 65 AT SSNK Product Description The MADSCAD AT Slow Sink features the Patented Autotune System to create a twitch-bait with ...

The unique shape and original design of the RIDGEBACK JIG create an exciting new jig action. It can be worked as a slow pitch jig with a flick of ...

With a design that replicates slender-bodied baitfish profiles like pilchards, mullet and sardines, the Riptide body shape is highly effective on ...

The 85, 100, 120, 140, 145, 165 & 200  floating DTX models feature a different bib shape and wider body than sinking DTX models. These sizes a...

  PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action ...

Product Description The GYPSEA JIG is a classic teardrop shape ideal for all jigging styles, from fast vertical jigging through to slow pitch jigg...

Vertrex Swim – THE SOFT VIBE RE-IMAGINED The VERTREX SWIM (pat.pending) is a unique swimming soft vibration bait.It is the first lure of it’s kin...

  NOMAD DESIGN MADSCAD 90 AT SSNK Product Description The MADSCAD AT Slow Sink features the Patented Autotune System to create a twitch-bait with...

Madscad Sinking Lure - 4.5" Product Description Built with a HD ABS plastic for ultimate strength and featuring the Gorilla Through Wire system on...

The unique shape and original design of the RIDGEBACK JIG create an exciting new jig action. It can be worked as a slow pitch jig with a flick of ...

The Pat. Pending SLIPSTREAM 200 Flying Fish is a revolutionary heavy-duty Hybrid lure that has been designed to perfectly mimic a flying fish in bo...

Nomad Design Maverick 68 Floating Lure  FEATURES: HD ABS System, an extra strong white plastic for overall strength and durability HD Foam Syste...

With a design that replicates slender-bodied baitfish profiles like pilchards, mullet and sardines, the Riptide body shape is highly effective on ...

Designed to be the ultimate popper, the Chug Norris represents maximum action for minimum effort when popping offshore or inshore, combined with a...

Nomad Design Chug Norris 50 Popper 50mm The CHUG NORRIS 50mm packs a big pop for its size. It can be worked fast, slow or twitched to get the desi...

DTX Minnow 220 Heavy Duty SNK Lure 220mm The DTX MINNOW 220mm Heavy Duty trolling minnow is a revolutionary product with features like the Autotun...

PRODUCT DESCRIPTION The unique shape and original design of the RIDGEBACK LONG CAST creates an exciting new casting metal action. The angled head ...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...

  PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action ...

Product Description The RIPTIDE 200mm Slow Sink stickbait is a top-tier sub-surface lure designed specifically for targeting powerful species suc...

DTX Minnow 165 SNK Lure 6-1/2" The DTX MINNOW 6-1/2" trolling minnow is a revolutionary product with advanced design technology, including Nomad A...

DTX Minnow 180 Heavy Duty Shallow Lure 7" The DTX MINNOW 8" Heavy Duty trolling minnow is a revolutionary product with features like the Autotune™...

DTX Minnow 200 Heavy Duty SNK Lure 8" The DTX MINNOW 8" Heavy Duty trolling minnow is a revolutionary product with features like the Autotune™ Sys...

The DTX Minnow is a revolution in trolling minnows, featuring the Nomad Autotune, Hydrospeed, Diamond Armour and Gorilla Through Wire advanced des...