Hard Lures

Product Description The GYPSEA JIG is a classic teardrop shape ideal for all jigging styles, from fast vertical jigging through to slow pitch jigg...

Vertrex Swim – THE SOFT VIBE RE-IMAGINED The VERTREX SWIM (pat.pending) is a unique swimming soft vibration bait.It is the first lure of it’s kin...

Product Description The Rapala Shadow Rap lure is a minnow lure that combines a horizontal struggle with a vertical fade that perfectly mimics a m...

  NOMAD DESIGN MADSCAD 90 AT SSNK Product Description The MADSCAD AT Slow Sink features the Patented Autotune System to create a twitch-bait with...

The unique shape and original design of the RIDGEBACK JIG create an exciting new jig action. It can be worked as a slow pitch jig with a flick of ...

The Pat. Pending SLIPSTREAM 200 Flying Fish is a revolutionary heavy-duty Hybrid lure that has been designed to perfectly mimic a flying fish in bo...

Daiwa Grandwave Knuckle for slow jiggingHolographic finish that reflects more light, making them irresistible to fishes.Quick fall performance wit...

Product Description Swimming just below the surface, Walk-The-Dog anglers can use this incredibly effective technique anytime, anywhere. Chop, win...

Product Description The X-Rap® Magnum Xplode can withstand the most vicious of strikes because of its thick-walled body. This topwater lure featur...

Product Description The X-Rap is "all about the action" and it triggers strikes. It has the three-dimensional shape of a minnow and is available i...

Product Description The X-Rap is "all about the action" and it triggers strikes. It has the three-dimensional shape of a minnow and is available i...

The Shimano Exsence Blast Shad wobbler is a minnow-class lure that has a voluminous thick body to attract large fish. It is floating, and its depth...

With a design that replicates slender-bodied baitfish profiles like pilchards, mullet and sardines, the Riptide body shape is highly effective on ...

Nomad Design Chug Norris 50 Popper 50mm The CHUG NORRIS 50mm packs a big pop for its size. It can be worked fast, slow or twitched to get the desi...

There are things in your life that you wonder how you got along without them and now that you have them, you can never go back. This is one of the...

Daiwa Grandwave Knuckle for slow jiggingHolographic finish that reflects more light, making them irresistible to fishes.Quick fall performance wit...

THE MEZASHI CASTING JIGS FROM MUSTAD ARE DESIGNED TO GIVE ANGLERS LIGHTWEIGHT CASTING OPTIONS FOR INSHORE WORK.SPECIES SUCH AS SNAPPER, TAILOR, SAL...

Hydro Popper (F) Lure 90mm Yo-Zuri is proud to announce the introduction of the new and improved Hydro Popper. This compact topwater Popper feat...

Hydro Popper (F) Lure 120mm Yo-Zuri is proud to announce the introduction of the new and improved Hydro Popper. This compact topwater Popper fea...

PRODUCT DESCRIPTION The unique shape and original design of the RIDGEBACK LONG CAST creates an exciting new casting metal action. The angled head ...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...

PRODUCT DESCRIPTION The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action de...